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03.31.11
0

Facebook - Turning People Into Businesses

POSTED BY Kevin

Facebook now makes it easy for individuals to turn their personal profile into a business page - friends seamlessly become fans and your profile is migrated to a page. Why is Facebook enabling this feature? Fast Company suggests it may be a way to "encourage" people who wrongly...
03.21.11
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Data Decides - The Most Socially Networked Cities

POSTED BY Kevin

  A recent Men's Health article has deemed Washington, DC, and Atlanta, GA, the nations' most socially networked cities.  The article lists 100 US cities and ranks them according to social media usage. We were surprised to see Oklahoma City in position 76 ...
03.16.11
0

Living Groupon or Social Group?

POSTED BY Kevin

When we came across an article recently in AdAge about Groupon being pinged as the next Zappos, curiosity got the best of us. We decided to look into Groupon and one of its popular competitors, Living Social. We wanted to know - (1) What are the main differences between Groupon and Living Social...
03.08.11
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Mobile OS Research: Google's Android On The Rise

POSTED BY Kevin

  Latest research shows Google's Android mobile operating system to have dramatically risen in popularity since last October promoting it to the number one smartphone operating system. A recent study by comScore MobiLens among 30,000 US mobile subscribers found the Android OS to...
03.03.11
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Social Media Breakups: Why Consumers Stop Following Brands

POSTED BY Kevin

  According to a recent survey by ExactTarget and CoTweet, over 80% of consumers have “broken up” with a brand on Facebook, Twitter or email.  The group conducted an online survey among 1500 adults in the U.S. between December 2010 and January 2011. ...

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